A.交易營(yíng)銷的核心是交易，關(guān)系營(yíng)銷的核心是關(guān)系
B.交易營(yíng)銷把其視野局限于目標(biāo)市場(chǎng)上，關(guān)系營(yíng)銷所涉及的范圍則廣得多
C.交易營(yíng)銷強(qiáng)調(diào)如何獲得顧客；關(guān)系營(yíng)銷更加強(qiáng)調(diào)保持顧客
D.交易營(yíng)銷不太強(qiáng)調(diào)顧客服務(wù)；關(guān)系營(yíng)銷高度強(qiáng)調(diào)顧客服務(wù)